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Importance of Digital Marketing for Startups | Business Setup in Dubai

With each passing day, more and more brands are being introduced in the marketplace. These new brands don’t only compete with each other but also need to compete with long-standing companies and countless marketing campaigns. This is why digital marketing for startups is extremely important.


Because of this very same reason, marketing agencies have grown in popularity. Read to find out more about digital marketing for startups and how you can start your own agency.


What is digital marketing?  

Digital marketing is often referred to as online marketing. It simply refers to all marketing efforts that occur on online mediums. Businesses can easily use digital channels to their advantage to increase brand awareness. These channels include search engines, social media, email, and more.


Digital marketing is vastly different from traditional marketing. Traditional marketing relies on promotions through magazines, billboards, and more.


Why you should start a digital marketing company 

Firstly, and most importantly, digital marketing is a much more affordable option compared to traditional marketing. For startups, especially if they have a limited budget, digital marketing is the best mode to reach out to a broad range of audience in a short span of time.

Considering that startups in most cases have a limited budget, which means it is crucial that they make the most out of limited resources. This is where digital marketing for new business can come into the picture.


Not only is digital marketing accessible to businesses of all sizes but it also allows startups to reach new clients and build relationships while enabling them to only pay a fraction of what would be paid with traditional media.


In addition, digital marketing comes with an array of perks which is why more and more companies are looking into hiring experts. These advantages include:

·        More affordable

·        Increases brand awareness

·        More reach than traditional marketing

·        Enables you to measure results

·        Increased return on investment

·        Helps retain loyal customers

·        More accessible


Best free zone to start your digital marketing company

International Free Zone Authority (IFZA), often known as IFZA, is one of the most popular free zones in the UAE. Over time, it has, without a doubt, established itself as a leading investment hub in the country.


The free zone also comes with various IFZA free zone packages for entrepreneurs. These packages come with an array of benefits, all while being extremely pocket-friendly. 

The free zone is also constantly providing opportunities for entrepreneurs to grow and expand. One such example is the package that offered an IFZA lifetime visa to the investor. 

The cost of obtaining a license in IFZA would be approximately AED 11,900.


Steps to start your free zone digital marketing agency

·        Determine the type of license and business activity

·        Choose the ideal free zone for your business

·        Determine the type corporate structure


The types of legal structures that you can form in a free zone are:

·        Free Zone Company Limited Liability Company (FZC LLC)

·        Free Zone Establishment Limited Liability Company (FZE LLC)

·        Branch Company


Application and submission of all required documents

Once the previous steps are complete, you must acquire the following:

·        Application

·        Immigration card

·        Entry permit

·        Stamping, medical test & Emirates ID

The various documents that you must submit to open a business in Dubai free zone are:

·        Passport copy

·        Visa copy

·        Emirates ID copy (if applicable)

·        Passport photo

·        Business plan (only applicable for certain free zones & certain activities)

Depending on the free zone that you opt for, you may have additional steps and documents that you will have to submit.

·        Choose an office space

·        Open a bank account


Connect with Bizgate and get your digital marketing company started

If you want to obtain your trade license for starting a digital marketing business in Dubai, look no further. Bizgate will help you get started with your business and ensure that the entire process runs smoothly.


Our goal is to help entrepreneurs build a foundation in the UAE’s thriving economy, from start to finish. 


Our business expert advisors will guide you through the entire process. To get in touch with our business expert advisor, call or WhatsApp us on +971 56 220 1709. You can also email us at



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